Pinterest for MarketingIts rapid growth of online shops has become such a concern for Pinterest, a social network service for sharing pictures. It is proved by the appearance of special service for business players named Business Account. Through this account, the users can promote their business or other commercial activity.

The users of Pinterest who have signed up through this account enable them to change their account to be a business account.

These are a number of suggestions for you who want to utilise Pinterest as the one of the other business promotion media on internet.

Group your Products Based On Themes

Based on Pinterest survey, people like a product because of their favourite colours. So, the first thing that your customer candidates pay attention more is the colour of the product. You can utilise this information by grouping your product in a board with a certain theme. The theme could be based on the colour, the type or the material made of. Grouping product in separated board could affect your Search Engine Optimization (SEO) as well.

Give Popular Label

Popular or favourite words could be a magic word to attract consumer candidates. When a consumer candidate look at the product labelled as “Popular” or “Favourite” they will think that the product is really favoured by people and it should have superiorities than the other products. You can get around this matter by labelling some of your best products with such labels. 

Take Benefits from Special Moments

Human has a habit that they often copy what they see. Pay attention when a certain big day comes, people will wear anything related to such a typical day. If you get many problems to create a new product, you can try to get around the package of the old product. For instance, you can apply the typical colour to your old products in which the colour is so typical for the special day. Create a special board for the products in order to make them easier to get found by consumer candidates.