Starting to run own business requires right strategy in order to reach success and enhance the business to be bigger company. There are several matters which have to be paid attention to reach your business works properly that are consumers, cash flow, loan, credibility and capital.

Those five matters are the main factors deciding whether your business will succeed or fail over time. Before you start your business, let’s check these out one by one and learn carefully:


Consumers are the lifeblood of business. They are the main factor whether your business works or not. There are a number of ways to get a huge number of consumers and also keep them to be your consumers always.

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Small businesses traditionally have tended to raise funds to keep their business running by writing a business plan, then they raise the funds, and finally execute their plan. In today''s economy, since mainstream banks usually have credit constraints, most entrepreneurs are forced to find a new solution for their funding, such as factoring invoices after their business has become stable. Entrepreneurs may be able to borrow money from their friends and family to invest into starting their business. It takes more time than you may think to raise funds, so you should consider bootstrapping, then bring in cash. An added benefit to bootstrapping is that you will be able to bring in money easier and faster by doing it that way. Investors are interested in investing in a business that is actively generating a large amount of revenue, and that has not previously raised money from investors.

You should be fully prepared to give up part ownership of your company to any investors that are helping you. This is why it is best to avoid raising money from others for as long as you possibly can. You will then get a larger piece of the pie. Once your business is up and running, it is important to factor invoices so that you can avoid a cash flow issue. Another good tip is to not accept funds from an angel investor if you are not certain that you can turn around and multiply those funds. You can garner funds faster from investors after you already have revenues due to the fact that they like investing in a business that has some revenue.

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There are so many things you can learn from Robert T. Kiyosaki’s book entitled Rich Dad Poor Dad. The fundamental idea is regarding the slogan of working is not for making money. It sounds ridiculous at first, but if you think deeper, this slogan is true and this what makes rich people successful.

The book tells how a rich dad teaches his rich son to work for lessons. The author gives further comprehension by creating a game about financial management which suit many employees. For example, a son who is working for money is given by his dad an opportunity to shop all money he receives. As a result, all of the money is perfectly gone and the son keeps living with money crisis in order to fulfill his needs.

Afterward, the strategy of money management is then changed by the rich dad. The method includes the illustration of rich person with correct placement of financial instrument. The basic point is that the principle used by many successful people is by setting the income on passive income. The passive income obtained by rich person is bigger than the continuing income. Rich people work to learn which means to enlarge the network and add up the efficiency value of good or service.

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Failure is an important part in starting your own business. Without suffering from failure, you won’t be able to feel how success feels like. From surround you, you can see that many successful people stumbled over and over again during the journey for their success.

From thousands of examples, let’s see into Thomas Alva Edison who invents lamp bulb. After conducting 8.888 experiments and failed, he finally invented the lamp bulb which has been so useful since then. Meanwhile, Colonel Sanders were rejected 1433 times when he submitted his franchise of fried chicken proposals. There are more stories that can inspire you and you can grab valuable lessons from them.

The truth is, facing the failure is a common thing for anyone who starts business. The factor of this fruitlessness is basically caused by the fact that businessman has not comprehended deeply about the business he’s on. Usually, many people who own business wish to get benefits as soon as possible and as much as possible. This emotional expectation makes them forget of what actually they should do based on the reality surrounds them.

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